Chopard Watch Logo. Chopard logo image in jpg format. The current version of the chopard logo was adopted in 1985.
In 2000 the l u c quattro with the calibre l u c 1 98 has a premiere. The wordmark was replaced by the family name after the founder s death. Chopard watches thus penetrated the international market.
The original logo featured the letters l u c the initials of the company founder.
Le petit fils de l u. Le petit fils de l u. For the first time moving diamonds could be appreciated between two crystal sapphire glasses on the face of the watch. The jewelry and watchmaking maison chopard.