Luxury Watch Advertising. New product launches by companies including titan sonata and rolex are expected to have a positive impact on the market growth. The luxury watch industry is where it is today because of marketing and that is coming from someone who has traditionally been rather hard on marketing because i am always skeptical of techniques.
It s understandable why luxury brands have been hesitant to move online. Some 80 of respondents say that they plan to invest in social media promotions 61 on internet ads search etc 52 on influencer marketing and 51 on branded content pieces. The luxury daily survey found that luxury brands are planning to devote more budget to a wide range of channels.
For luxury brands it s a cardinal sin.
The luxury industry is changing beneath our feet but the perception of influencer marketing remains positive. Time always has a before and an after. Virtual more personalised experiences virtual experiences such as those delivered by 3d vr and ar technology are the main ways for brands to distinguish themselves online becoming an essential part of many digital marketing strategies during the. The luxury watch industry is where it is today because of marketing and that is coming from someone who has traditionally been rather hard on marketing because i am always skeptical of techniques.